What's #BehindTheSmile
We didn't just want to create a teeth whitening product.
We wanted to create an impact.
We teamed up with The Female Quotient, a non-profit dedicated to advancing equality in the workforce. BrushOnSmile aims to help The Female Quotient impact corporation culture in a positive, and necessary, way.
With the campaign #BehindTheSmile, we're getting the message out there: it's important to feel beautiful on both the inside and out by promoting mental and body positivity. #BehindTheSmile allows people to tell a story about their authentic selves, such as what might really be going on behind their smile.
#BehindTheSmile
Tell us what's behind your smile!